Orange with Media Services, published Saturday 30 July 2022 at 07:00
Once again, the top 10 best-selling products in supermarkets are dominated solely by beverages, according to the latest ranking from rapporteur Nielsen.
Inflation or not, the French have to do their shopping. And the increase in prices does not affect the popularity of some products. According to the latest ranking of the NielsenIQ speaker, the top 10 best-selling products in supermarkets are still dominated exclusively by drinks, Ricard maintains first place with 126.8 million euros in turnover in the first half of 2022, sagging.
This is followed by the Cristaline 6×1.5L water pack (€ 117.8 million), despite an unprecedented price increase in 20 years, and Coca-Cola 1.75l (€ 72.1 million). The 6x33cl can version entered the top 10 in 5th place (59 million euros), behind the Heineken 20x25cl bottled beer, as well as the Desperados 20x25cl bottled beers in 8th place (49.6 million euros), behind the Volvic 6X1 (52.6 million euros), L and the Hépar 6x1L (50.9 million euros). William Peel whiskey 75cl (49.1 million euros) and 1L (48.4 million euros) close this top 10.
As for non-drink products, the 1kg jar of Nutella remains in first place in the top 10 with a turnover of 39.7 million euros, while the 825g format is in 3rd place (31.1 million euros), just behind the Caprice des Dieux 300g (31.5 million euros).
Three new references also enter the ranking: Lotus Confort x24 toilet paper (22.7 million euros) in 8th place, immediately behind the 12-roll version (23.7 million euros), Sodebo Manhattan salad (22 , 3 million) and Herta Le Bon Paris ham 4 slices (21.2 million euros).
President soft butter 250 grams (€ 29.8 million), Carte Noire coffee 3×250 grams (€ 24.6 million), Catsan 10L cat litter (€ 23.9 million) remained stable at 4th, 5th and 6th place.
At the top 100 level, NielsenIQ notes that sixteen 2021 references left the rankings in the first half of 2022.In addition, the turnover of half of the references of the 100 best-selling products in France decreased by an average of 2.6%probable consequence of inflation.
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